Cavan leads Southam division

Article Abstract:

Southam Inc. has assigned Maureen Cavan for the joint management of the Saturday Night and The Financial Post Magazine publications. Cavan, the publisher and chief operating officer of Saturday Night Magazine Limited, said that the still-unnamed division should be fully-organized in 1999. Cavan has a positive outlook as to the consolidation of the two titles, along with their advertising initiatives, considering that they share type of readers. Aside from her still untitled position in the consumer magazine division, Cavan will still work as publisher of Saturday Night.

Executive changes & profiles, Company Personnel, General & Consumer Periodicals, Periodical publishing, General interest magazines, Southam Inc., Article

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Chatalaine debuts a major revamp

Article Abstract:

Chatelaine's complete revamp signifies the magazine's effort to keep pace with its readers' changing preferences, according to its publisher Donna Clark. Debuting in Mar 1999, the new-look Chantelaine features expanded health section and enhanced food section and considering to add new categories, including entertainment and financial. Radio and transit campaigns touting the new-look magazine starts on Feb 1, 1999, while trade advertising commences on Feb 8, 1999.

Marketing procedures, Women's Periodicals, Women's magazines

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