Eastern European drug makers draw seekers of profits on cheap

Article Abstract:

Eastern European generic drug manufacturers are ripe for consolidations. Barr Pharmaceuticals of the United States has offered $2.1 billion for Pliva of Croatia in an acquisition bidding war. Eastern European generic drug manufacturers have a huge cost advantage over Western competitors.

Forecasts, trends, outlooks, Pharmaceutical preparations, Pharmaceutical industry, Industry forecasts, Industry overview

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Mixed views on Eastern Europe

Article Abstract:

The mixed views of consultants regarding the growth of companies in Eastern Europe are discussed. The consultant companies are targeting small and medium business enterprises.

Beliefs, opinions and attitudes, Growth, Business consultants, Management consultants, Company growth, Small and medium sized companies

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The relationship between corporate websites and brand equity

Article Abstract:

The usage of corporate websites in modern business marketing and their relationship with brand equity development is discussed.

United States, Methods, Usage, Company Web site/Web page, Technology application, Web sites (World Wide Web), Web sites, Internet marketing, Brand equity

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