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GREECE: RETAIL ATTRACTS MAJOR GROUPS

Article Abstract:

Greece, with a population of 10.5mn people is attracting major European retail groups. This small market is more favourable to the development of local supermarkets, because of its geographical configuration, and will soon see the German company Lidl arriving, with eight new store openings already planned. Lidl will be competing directly with Dia, a retail chain which plans to open fifty units in 1999. Carrefour is also eyeing Greece. The first Carrefour store will open in the northern outskirts of Athens in the year 2000. Continent plans to open two new stores, one at Maroussi and one at Ilion in 1999, in partnership with Marinopoulos. In the list of the top ten major retail chains, Elomas/Elomes leads with an estimated turnover of Eur 973mn in 1998 for 400 sales outlets, followed by Marinopoulos with Eur 730mn for 111 units, Sklavenitis with Eur 494mn and 32 sales outlets, and Veropoulos with Eur 488mn and 158 stores.

Comment:

Has reported plans to open 8 new stores in Greece

Publisher: Liaisons et Convergence SA
Publication Name: Points de Vente
Subject: Business, international
ISSN: 0150-1844
Year: 1999
Greece, New capacity, new plant construction, Foreign operations, Grocery Stores, Supermarkets and Other Grocery (except Convenience) Stores, Supermarkets, Lidl und Schwarz Stiftung und Co KG

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FRANCE: PRODIREST'S GOALS

Article Abstract:

Carrefour's subsidiary Prodirest which sells to food services, intends to develop its commercial restaurant clientele and to increase its position in chilled and frozen products; chilled foods represent 26% of its turnover at present and frozen foods represent 9%. Prodirest is counting on a more aggressive price and promotional policy. It plans to develop its Prorest brand. This is expected to represent 17% of its turnover compared with 15% at present. Prodirest intends to change its logistic policy in order to develop its delivery of chilled foods. Prodirest expects to make a turnover of FFr 5.3bn in 2001, compared with FFr 5bn expected in 2000.

Publisher: Liaisons et Convergence SA
Publication Name: Points de Vente
Subject: Business, international
ISSN: 0150-1844
Year: 2000

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FRANCE: METRO GROUP'S GOALS

Article Abstract:

Metro France expects to make a turnover of FFr 16bn from its 63 cash & carry stores in 1998, intends to gain market shares through a better-quality selection. This is due to the fact that Metro has practically completed its coverage of France. It will now open four or five metro stores every year in France compared with twelve previously. For Metro, a better quality selection means offering clients solutions adapted to each group of clients such as small groceries, cafes, hotels, and restaurants, etc, rather than offering products. The group also expects to develop its Qualite Metro private label, which is also to become an international brand.

Comment:

Metro France expects to make a turnover of FFr 16bn from its 63 cash & carry stores in 1998.

Publisher: Liaisons et Convergence SA
Publication Name: Points de Vente
Subject: Business, international
ISSN: 0150-1844
Year: 1998
Marketing procedures

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Subjects list: Carrefour S.A., France
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