The new mainstream
Article Abstract:
The article discusses the increase in number of South Asians in Canada and the need for marketers to target this group in order to enhance sales of products.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2005
Asia, South Asians
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2005
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A time for reinvention
Article Abstract:
The reasons as to why the marketing industry should target women over 40 years are discussed.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
Women
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
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Subjects list: Canada, Demographic aspects, Marketing industry, Industry forecasts, Target marketing
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