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Business, international

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Generation Rx

Article Abstract:

The opportunity for health care marketers due to the need of people born in between 1961 to 1966 to provide health care and medical facilities to their aging parents is discussed.

Author: Pratt, Laura
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2005
Services information, Services, Demographic aspects

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Mother Nature on rampage

Article Abstract:

The impact of a natural threat like the outbreak of diseases like Avian Flu or SARS on the tourism, marketing and health care industries is speculated.

Author: Wong, Ken
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2005
Lodging & Tourist Services, Accommodation, Passenger Transportation Arrangement, Economic aspects, Travel industry, Epidemics

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Marketing monopolies

Article Abstract:

A focus on modern marketing scenario which makes monopoly almost impossible is presented.

Author: Wong, Ken
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
Evaluation, Monopolistic competition

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Subjects list: Canada, Health care industry, Marketing industry, Industry forecasts
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