Housewares: part 1

Article Abstract:

Sales of kitchen housewares in the UK fell by 4% in current value and by 16% in constant terms in the period 1990-1994. The market has been negatively affected by low consumer confidence. The tableware sector is the largest part of the market, representing 30% of value sales in 1994. Market leader in 1994 was Addis, at 6%. The market is expected to rise by 17% in value in constant terms in the period 1994-1999.

All Other Plastics Product Manufacturing, Miscellaneous Plastics Products, NEC, Plastic Housewares, Statistics, Housewares industry

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Ready-to-eat children's cereals

Article Abstract:

The market for children's ready-to-eat breakfast cereals in the UK for the period 1994-98 is analysed. Key issues include new products, Kellogg Co.'s domination of the overall market (1998), and upward trends in both volume and value terms.

Reports, Marketing, Convenience foods, Cereal products, Grain products, Weetabix Ltd., Cereal Partners UK, Kellogg Company of Great Britain Ltd.

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