Identifying and prioritizing critical success factors for conflict management in collaborative new product development

Article Abstract:

The critical success factors of conflict management in collaborative new product development (NPD) are examined using the Analytic Hierarchy Process. The importance of four categories of success factors, namely relationship management, conflict handling system, new product development process management and communication, totally thirteen factors are prioritized.

Methods, Conflict management, Product development agreements

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Comments on "Power to all our friends?: Living with imbalance in supplier-retailer relationships" by Martin Hingley

Article Abstract:

Martin Hingley's paper raises a number of important issues concerning buyer-supplier relationships within the distribution or retailing industry. The paper argues that the approach of value adding through interaction, espoused in relationship marketing and channel interaction literature, in which input and reward are equal and shared, is not realistic.

Retail trade, Marketing

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Does adaptation pay off?

Article Abstract:

The usage of adaptation techniques in strengthening vendor relations is discussed.

United States, Management dynamics, Usage, Company business management, Adaptations

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