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Business, international

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Internationalization and entry modes: multi-theoretical framework and research propositions

Article Abstract:

Various theories that have been proposed to explain firms' entry modes, timing strategies and internationalization process are presented. A framework for managing the internationalization process is proposed.

Author: Agarwal, James, Malhotra, Naresh K., Ulgado, Francis M.
Publisher: American Marketing Association
Publication Name: Journal of International Marketing
Subject: Business, international
ISSN: 1069-031X
Year: 2003
Foreign trade, Management dynamics, Venture Analysis, Methods, Management, International trade, Business enterprises, Company business management, Globalization

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Dimensions of service quality in developed and developing economies: multi-country cross-cultural comparisons

Article Abstract:

A comparative analysis on the impact of environment and economic changes on customer service in service industries of the United States, India and Philippines, is presented.

Author: Agarwal, James, Wu, Lan, Malhotra, Naresh K., Ulgado, Francis M., Shainesh, G.
Publisher: Emerald Group Publishing, Ltd.
Publication Name: International Marketing Review
Subject: Business, international
ISSN: 0265-1335
Year: 2005
Marketing procedures, India, Philippines, Industrialized Countries, Developing Countries, Service Industries, Economic aspects, Environmental aspects, Customer service, Services industry, Industrial nations, Support services, Customer relations

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An overview of the first 21 years of research in the International Marketing Review

Article Abstract:

The output and content of research studies conducted by International Marketing Review (IMR) during its first 21 years is discussed.

Author: Wu, Lan, Malhotra, Naresh K., Whitelock, Jeryl
Publisher: Emerald Group Publishing, Ltd.
Publication Name: International Marketing Review
Subject: Business, international
ISSN: 0265-1335
Year: 2005
Science & research, Research and Testing Services, Scientific Research and Development Services, Science, Research & Development, Basic Research, Research, Professional journals, International marketing

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Subjects list: United States, Analysis
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