Learning, knowledge acquisition, and strategic alliances

Article Abstract:

Companies have to constantly increase their knowledge base if they are to remain competitive. One way of increasing knowledge is by forming alliances. However, care must be taken to maximize the learning potential of these alliances. One partner must be prepared to share its knowledge with the other. Sometimes knowledge is difficult to share, such as how and why companies know what they do. Firms must also accept that other companies may know more than they do. Exposing staff to knowledge does not mean they will absorb it so systems must be set up to facilitate effective learning.

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Value creation and success in strategic alliances: Alliancing skills and the role of alliance structure and systems

Article Abstract:

Companies benefit in several ways by using alliance structures to coordinate alliance activity and systems to capture, codify, communicate and coach alliance-related skills. Tops include the drives of alliance value creation and success, alliance structure, alliance management systems (the '4 Cs' of learning and leverging alliance know-how), systems for internal coordination and external support, and the benefits of alliance structure and systems.

United States, Marketing procedures, Planning & Information, Business planning, Information management

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Managing partnerships and strategic alliances: Raising the odds of success

Article Abstract:

Successful management of partnerships and strategic alliances is discussed.

Partnership, Partnerships

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