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Market focus: Children's books

Article Abstract:

The key findings of a report that focuses on the market for the children's books in the United Kingdom are presented. The total book market grew in value by 25.6% between 1998 and 2003 to be worth some pounds sterling 2.7 billion. The factors influencing the growth, including the power of television to drive book sales, the phenomenal success of Harry Potter books, and the reading habits of the children, are discussed.

Publisher: Euromonitor Publications Ltd.
Publication Name: Market Research Great Britain
Subject: Business, international
ISSN: 0308-3047
Year: 2004
United States, Juvenile Books, Children's books, Childrens books

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Books and publishing: part 1

Article Abstract:

The study is focused on the first part of a 2-part report that examines the books and publishing industry in United Kingdom and focuses on the main areas like market background, key trends and developments and book market sales. For the purpose of the study, book sales have been divided in two main parts ways- by format and by fiction/non-fiction.

Publisher: Euromonitor Publications Ltd.
Publication Name: Market Research Great Britain
Subject: Business, international
ISSN: 0308-3047
Year: 2003

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UK market for books & publishing: part 2

Article Abstract:

The books and publishing industry in the United Kingdom is examined. The market is measured in terms of retail sales and institutional sales, including new book sales and excluding second-hand and antiquarian book sales.

Publisher: Euromonitor Publications Ltd.
Publication Name: Market Research Great Britain
Subject: Business, international
ISSN: 0308-3047
Year: 2003
Forecasts, trends, outlooks, Retail Trade, Book Publishing, Retail industry, Forecasts and trends, Market trend/market analysis

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Subjects list: Publishing industry, Marketing research, Market research, United Kingdom
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