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Business, international

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Passport promotions

Article Abstract:

The advertising campaign launched by American travel agencies to attract Canadian tourists amid new travel regulations is discussed.

Author: Harris, Rebecca
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
United States, Government domestic functions, Travel Agents, Travel Agencies, HOTELS AND OTHER LODGING PLACES, Tourist Travel, Travel industry, Tourism, Domestic policy

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What's this driving at?

Article Abstract:

The advertising campaign launched by Insurance Bureau of Canada for increasing public awareness on road safety is discussed.

Author: Menzis, David
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
Regulation and Administration of Transportation Programs, Highway Safety Programs, Traffic safety, Administrative agencies, Government agencies

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Direct action

Article Abstract:

Guidelines for handling prank telemarketing calls are presented.

Author: Menzis, David
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
Telemarketing Services, Telemarketing Bureaus, Business services, not elsewhere classified, Telemarketing, Telephone harassment

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Subjects list: Canada, Laws, regulations and rules, Government regulation, Advertising
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