Smart schmart: David Menzies wants marketers to, uh, harness stupidity to make sales

Article Abstract:

A person of little or no talent can become famous in the US just like Paris Hilton or William Hung. Lauren Caitlin UptonEs nonsensical answer at the Miss Teen USA has been downloaded millions of times on the internet and her popular image is an opportunity for marketers to create effective ad campaigns.

Canada, Methods, Public opinion, Media coverage, Beauty contestants, Upton, Lauren Caitlin

---

Scratch and lose

Article Abstract:

The ethical aspects of the business of the Ontario Lottery and Gaming Corporation are discussed.

Management dynamics, Ontario, Amusement and recreation, not elsewhere classified, Lotteries, Other Gambling Industries, Management, Company business management, Lottery industry, Ontario. Lottery and Gaming Corp.

---

Olympic-size scam

Article Abstract:

Marketing connections in International Olympics Committee scams are discussed.

United States, International Olympic Committee

Similar abstracts:

• Abstracts: Arcelor pushes against China's bar on big steelmaker stakes. Mittal to invest $8.7 billion in one or two plants in India
• Abstracts: Barbarians at the gates. Marketer, heal thyself. Beautiful losers
• Abstracts: Follow the viewer. Mergers and inquisitions. The greying Internet
• Abstracts: Handicapping Cannes. Extraordinary ads. What Canadian celebrities?

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.