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Business, international

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Tattoo ready to make its mark

Article Abstract:

Tattoo is the newest direct and digital agency in Canada. The agency is headed by three animated marketing veterans, namely, Cheryl Young, Fransi Weinstein and Sharon Zillmer. The shop's president, Cheryl Young, declares that the name Tattoo represents edge, commitment and courage which are all realized with a little bit of pain. The agency is expected to have growing pains since it plans to steer clear of traditional direct marketing approaches.

Author: Young, Lesley
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2000
Tattoo

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When three heads are better than one

Article Abstract:

Bay, Zellers and Home Outfitters got together to start Hudson Bay Company using their direct marketing techniques against Wal-Mart. Customer relationship Management (CRM) and data-mining is their edge over competition.

Author: Young, Lesley
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2003
Marketing procedures, Misc. Fabricated Textile Products, Market Targeting & Approach, Marketing, Influence, Home furnishings industry, Company marketing practices, Market strategy, Customer relationship management, Customer relations, Organization formation

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Brade Murphy & Adrian Schauer

Article Abstract:

Brady Murphy and Adrian Schauer are co-partners in Vortex Mobile which provides mobile marketing and business solutions. The team is responsible for earning the company a 300% growth in revenues for the past two years.

Author: Young, Lesley
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
Advertising agencies, Executive changes & profiles, Agencies, Evaluation, Officials and employees, Murphy, Brady, Schauer, Adrian

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Subjects list: Canada
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