The French market for caravans & camping equipment

Article Abstract:

The review examines the retail market for camping equipment in France from 1990-1994. The review focused on the market size, major markets, new products, consumer profiles and purchasing behavior for products categorized into caravans and camper vans; tents and accessories; and other camping equipment such as rucksacks, cooking equipment and sleeping bags. Caravans and camping equipment had value sales of FF3.7 billion in 1994, up 3% over 1990. Caravan volume sales decreased since 1991 and remained stagnant at roughly 24,000 units in 1994 while its value sales remained stable at FF2.9 billion in 1990. The Trigano Group dominated the market.

All Other Miscellaneous Textile Product Mills, Fabricated textile products, not elsewhere classified, Sleeping Bags, Reports, France, Market share, Consumption (Economics), Tents, Campers and coaches, Truck, Truck campers, Market surveys, Caravans

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The Italian camping & caravanning market

Article Abstract:

The Italian camping and caravanning market achieved sales amounting to 393,157 million liras in 1994 and demonstrated nominal growth of 6.3%. Camping equipment was the largest sector in volume terms while caravans dominated in terms of market value. The camping equipment sector exhibited the highest growth rate from 1990 to 1994 while the caravan segment experienced a drop in sales. Italy is the sole principal caravan market in Europe in which motorized caravans outsold touring caravans. Meanwhile, the increase of cheaper quality products improved sales of dome tents and synthetic sleeping bags.

Italy, Camping trailers

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Caravans & camping

Article Abstract:

The market for caravans and camping equipment in France, Italy, the UK, Germany and Spain between 1990 and 1994 was affected by poor economic climate, competition from the Far East and preference among consumers for lower-priced products. The most popular in the caravans/recreational vehicles sector were tourer caravans/towable trailers although motorized caravans and caravan holiday homes are making an impact. Market forecasts are discussed.

Europe

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