Strengthening the quality-loyalty linkage: the role of customer orientation and interpersonal relationship

Article Abstract:

The roles of interpersonal relationship and customer orientation in boosting the service quality and consumer loyalty are analyzed.

Taiwan, Product quality, Service Industries, Quality management, Services industry, Customer loyalty, Interpersonal relations

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Organisational perception of customer satisfaction: theories and evidence

Article Abstract:

The factors that influence managers' perception of customer's intention to repurchase the product in e-banking sector are analyzed.

China, Commercial Banks, Services information, All Other Information Services, Functions related to deposit banking, Home Banking Service, Banking industry, Services, Marketing, Company marketing practices, Home banking, Home banking services, Perception, Perception (Psychology), Marketing executives

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