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Business, international

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The internationalization speed of e-commerce companies: an empirical analysis

Article Abstract:

A study on e-commerce companies and their entry into international market is presented. The study indicates that such an entry was based on management team's marketing abilities, and international experience. The study is based on data from American e-commerce companies.

Author: Luo, Yadong, Zhao, John Hongxin, Du, Jianjun
Publisher: Emerald Group Publishing, Ltd.
Publication Name: International Marketing Review
Subject: Business, international
ISSN: 0265-1335
Year: 2005
Forecasts, trends, outlooks, Market share, Forecasts and trends, Market trend/market analysis, Electronic commerce, E-commerce, Company market share, Globalization, Industry forecasts

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A cross-cultural comparison of internet buying behavior: effects of internet usage, perceived risks, and innovativeness

Article Abstract:

Korean internet users have higher use rates, greater concerns over internet shopping security measures and take greater internet usage risks than US internet users, according to this study.

Author: Park, Cheol, Jun, Jong-Kun
Publisher: Emerald Group Publishing, Ltd.
Publication Name: International Marketing Review
Subject: Business, international
ISSN: 0265-1335
Year: 2003
South Korea, Sales & consumption, Models, Cable television, Statistics, User statistics

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Antecedents to internet-based purchasing: a multinational study

Article Abstract:

The effect of internet experience, us age, and perception of risk involved in purchasing online in three different countries is analyzed and compared.

Author: Knight, Gary, Kuhlmeier, David
Publisher: Emerald Group Publishing, Ltd.
Publication Name: International Marketing Review
Subject: Business, international
ISSN: 0265-1335
Year: 2005
Analysis

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Subjects list: United States, Online services, Internet services, Cable television/data services, Online shopping
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