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Business, international

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Understanding interfirm relations in mediation industries with special reference to the Nordic mobile communication industry

Article Abstract:

Telecommunication operators represent companies who engage mediating technology to arrange exchanges among customers. A methodology that includes mediation related elements is developed to understand and manage interfirm relations effectively in telecommunication industry.

Author: Andersen, Espen, Fjeldstad, Oystein D.
Publisher: Elsevier B.V.
Publication Name: Industrial Marketing Management
Subject: Business, international
ISSN: 0019-8501
Year: 2003
Marketing procedures, Communications, Broadcasting and Telecommunications, Telephone Communication, Telecommunications services industry, Telecommunications industry, Communications industry, Technology application, Customer relations

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Global account management: a supply-side managerial view

Article Abstract:

Theory-based explanation for the adaptive differences in functions of supply managers within global account management (GAM) relationship is provided. Specific managerial activates are suggested for effective global account supply management.

Author: Novicevic, Milorad M., Harvey, Michael G., Hench, Thomas, Myers, Matthew
Publisher: Elsevier B.V.
Publication Name: Industrial Marketing Management
Subject: Business, international
ISSN: 0019-8501
Year: 2003
Managers, Financial managers

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The use of conjoint-analysis for measuring preferences in supply chain design

Article Abstract:

The authors discuss their research study on the methodology of conjoint-analysis and the use of conjoint-analysis in designing supply chains. Topics include the relative importance of supply chain design components.

Author: Reutterrer, Thomas, Kotzab, Herbert W.
Publisher: Elsevier B.V.
Publication Name: Industrial Marketing Management
Subject: Business, international
ISSN: 0019-8501
Year: 2000
Design and construction, Materials management

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Subjects list: Analysis, Logistics, Business logistics
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