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Business, international

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Western hospitality

Article Abstract:

Royal Host REIT, one of Canada's largest hotel chain, has stepped up its marketing efforts in 1999 to cope with the tightening competition in the hotel industry. In Jul 1999, Royal Host hired Dorothy Dowling to be its executive VP of marketing. With regrads to branding strategy, the company will start to make the Royal Host name more visible on its upscale resort and hotel properties.

Author: Ramage, Norma
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 1999
Marketing procedures, Hotels (except Casino Hotels) and Motels, Hotels & Motels, Royal Host REIT

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Energy trusts want tax rule exemptions

Article Abstract:

Newly formed Coalition of Canadian Energy Trusts has launched $10 million public awareness campaign for persuading federal government to exempt tax on energy trusts. Complete details in this context are presented.

Author: Ramage, Norma
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
Taxes, Business Associations, Taxation, Energy industries, Energy industry, Tax policy, Commercial associations, Massachusetts trusts, Business trusts

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Calling all kids

Article Abstract:

Efforts of two of Canada's biggest youth organizations, to increase their memberships by launching new advertising campaigns are discussed.

Author: Ramage, Norma
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
Management dynamics, Civic and social associations, Other Similar Organizations (except Business, Professional, Labor, and Political Organizations), Youth Membership Organizatns, Management, Youth, Company business management, Youth organizations, Membership campaigns

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Subjects list: Canada, Advertising
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