Mom and Sis Do Drugs Together

Article Abstract:

The advertising firm of Turkel Scwartz and Partners has produced a television spot for the Partnership for a Drug Free America which employs shocking images to remind parents of their responsibilities. It shows a mother and daughter working together in the kitchen. At the end it is revealed that they are preparing crack cocaine. The message is that those parents who neglect to talk to their children about drugs may as well be helping them take drugs.

Advertising, Television, Partnership for a Drug-Free America, Turkel Schwartz and Partners

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accounts in review/2

Article Abstract:

This article discusses the contest for marketing contract of the jeans manufacturer Wrangler. Three agencies -- Bayless/Cronin, Frierson Mee and Kraft, and Toth Brand Imaging, -- are contending for the right to make television ads for Wrangler.

Use of services, New orders received, Company Planning/Goals, Advertising Activity, Account Activity, Men's and Boys' Cut and Sew Apparel Manufacturing, Men's and Boys' Furnishings, Males' Furnishings, Statistical Data Included, Services, Clothing industry, Men's clothing industry, VF Corp. Wrangler Div., Toth Brand Imaging, Bayless/Cronin, Frierson Mee and Kraft

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