Freeze frame
Article Abstract:
Cameras and camcorders can be an effective incentive give-away as more Americans are using these devices to record important occasions. A survey by 'Incentive' magazine has found that 26% of its readers give cameras as business gifts. There are a wide array of cameras in the market, ranging from disposable models to digital cameras, and marketers and other businessmen can choose from this wide selection to suit their marketing needs.
Publication Name: Incentive Managing & Marketing Through Motivation
Subject: Business
ISSN: 0019-3364
Year: 2000
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Nerds rule
Article Abstract:
The tight labor market for IT professionals is leading to innovative incentive programs designed to retain these IT talents. High-tech companies around the US are following the lead of Silicon Valley, which for years has been giving generous benefits packages to their employees. These perks range from on-site massages and nap rooms to assistance in finding housing and cars.
Publication Name: Incentive Managing & Marketing Through Motivation
Subject: Business
ISSN: 0019-3364
Year: 2000
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3 secrets to motivating sales
Article Abstract:
There are three suggested secrets which companies could use to motivate their sales forces. One, an imaginative, creative travel program will linger in winning employees' memories than a traditional banquet. Past winners of such travel programs will be more receptive to future incentive offers in the belief that these will be as worthwhile as the previous programs. Two, existing technology provides companies with ways to provide winners greater choices when using merchandise awards, that go considerably beyond what traditional catalog programs have to offer. Three, cash is an effective motivator in the short term but does not sustain significant long term growth when it is merely added as a bonus to employees' paychecks.
Publication Name: Incentive Managing & Marketing Through Motivation
Subject: Business
ISSN: 0019-3364
Year: 2000
User Contributions:
Comment about this article or add new information about this topic:
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