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Are business-to-business relationships inherently unstable?

Article Abstract:

It is suggested that business-to-business relationships are often unstable due to manager behaviour and market forces. Effective relationships are the product of good internal and external management. Details of relationship characteristics are included, along with cost and benefits of developing and nurturing such relationships. Boisot's C Space, I Space, and CDT space models are examined.

Author: Blois, Keith
Publisher: Harcourt Brace & Company Ltd.
Publication Name: Journal of Marketing Management
Subject: Business
ISSN: 0267-257X
Year: 1997
Marketing, Methods, Models, Marketing management, Marketing models

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Long term collaborative business relationships: the impact of trust and C3 behavior

Article Abstract:

The significance of relationship between trust, co-operation, co-ordination and collaboration for the success of business partnership, in the context of United Kingdom Ministry of Defence's relation with suppliers, is examined.

Author: Humphries, Andrew S., Wilding, Richard D.
Publisher: Harcourt Brace & Company Ltd.
Publication Name: Journal of Marketing Management
Subject: Business
ISSN: 0267-257X
Year: 2004
United Kingdom, United Kingdom. Ministry of Defence

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Interpretations of fairness in dissolution of complex relationships

Article Abstract:

The issue of fairness in profit distribution among partners of Finnish small and medium-sized firms, in the context of relationship termination, is examined.

Author: Tuusjarvi, Eiren, Blois, Keith
Publisher: Harcourt Brace & Company Ltd.
Publication Name: Journal of Marketing Management
Subject: Business
ISSN: 0267-257X
Year: 2004
Finland, Forecasts, trends, outlooks, Forecasts and trends, Market trend/market analysis, Social psychology, Fairness, Small and medium sized companies, Partnership distributions

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Subjects list: Customer relations, Analysis, Management, Company business management, Strategic alliances (Business)
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