As Iraq coverage dwindles, shows look for celebrities

Article Abstract:

Entertainment show producers in the US are taking extra efforts to maintain a neutral stance on the US's war with Iraq. They are being cautious not to provide a national platform for celebrities who are against the war, through their regular entertainment shows.

Services information, Iraq, AMUSEMENT & RECREATION SERVICES, Services, Entertainment industry, Performances, Celebrities

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Pitch tips from L.A. editors

Article Abstract:

Prominent entertainment editors and writers give their tips to the entertainers, on the process of sending various kinds of publicity material to the editors, at panel discussion sponsored by Marketwire in Los Angeles.

Panel Discussion, Periodicals, Editors, Entertainers, Periodical circulation

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PR needs more echutzpahE

Article Abstract:

Bill Marks, VP for PR, Coca Cola North America, shares five invaluable tips for successful branding and PR, citing the launch of his companyEs Vanilla Coke in 2002 as an example.

Management dynamics, Executive changes & profiles, Bottled and canned soft drinks, Public Affairs, Public Relations Methods, Management, Officials and employees, Beliefs, opinions and attitudes, Soft drink industry, Public relations, Company business management, Public relations executives, Marks, Bill, Coca-Cola Co. Coca-Cola North America

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