Exhibits build temporary bridge

Article Abstract:

The Direct Marketing Assn (DMA) and Motivation Show held their exhibition simultaneously at the McCormick Place in Chicago, IL, in Oct 1997. It was the second time that Motivation Show producer Hall-Erickson has done it while it was the first time for DMA. The main reason which prompted the simultaneous exhibitions included potential marketing and sales synergies among prospective clients. DMA opened its exhibit floor to all attendees including Motivation Show audiences on its final exhibit day while Motivation Show adjusted its schedule to coincide with DMA's schedule.

Direct Marketing Services, Direct Mail Advertising, Direct mail advertising services, Trade Show Management, Management, Direct marketing, Trade shows, Direct Marketing Association

---

Freeman rolls out aid to exhibitors: kiosks answer routine questions, allow order placement

Article Abstract:

Trade show general service contractor Freeman Cos is in the process of concluding a 12-month pilot program on a system that might facilitate exhibitors' moving in and out of trade floor shows. The system involves interactive touchscreen computer kiosks that will allow exhibitors to conduct approximately 95% of their business. The display booths will provide standard show schedule information, current status information on orders/inbound freight, and allow new-order placements, close-out invoicing, printing of shipping labels and e-mail contacting of contractors.

Trade Show & Conference Management, Services, Contractors, Outsourcing, Trade show management firms, Freeman Cos.

---

Exhibit building industry grows up: survey to determine how much category contributes to U.S. economy

Article Abstract:

The Exhibit Designers and Producers Assn is integrating two new features in its yearly Economic Survey. One will attempt to evaluate the impact of exhibit builders on the economy and another will include for the first time, member companies which design and manufacture modular and portable exhibits. The number of producers of modular and portable exhibit units have increased because of the rising demand for their products due to the availability of smaller exhibition floor spaces.

Economic aspects, Exhibition buildings, Trade show displays, Kiosks

Similar abstracts:

• Abstracts: E-mail flexes its marketing muscle. Software company promises to deliver: TenFold ads guarantee multimillion-dollar projects
• Abstracts: Quids in for kids. Bid for kids with quids
• Abstracts: Electra's unexpected reprieve. Venture capitalist to prune portfolio. Lowly enterprise trust faces shake-up
• Abstracts: Barbican begins to look a healthier proposition. Odd accounting policies prompt second thoughts. Sinclair makes most of health opportunities
• Abstracts: Revitalizing the branch. The smart card disconnection

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.