E-mail flexes its marketing muscle

Article Abstract:

Two factors are currently altering e-mail, namely: the switch from LAN-based packages to Internet e-mail and the advent of Hyper-Text Markup Language (HTML). HTML allows e-mail program users to send embedded messages which people can reach simply by using their Web browsers and switching on to the Internet. However, there are certain advantages to business e-mail programs that slow down the move into Internet e-mail. But Interactive Mail Access Protocol and Lightweight Directory Access Protocol will be instrumental in hastening the widespread use of the Internet e-mail .

Evaluation, Internet, Internet software, Electronic mail systems, Email, Email software

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Software company promises to deliver: TenFold ads guarantee multimillion-dollar projects

Article Abstract:

TenFold Corp guarantees that the software development projects it will undertake will be finished on time and within budget or the company will return the contracting firm's money. This is the essence of the new marketing ad of the software firm. Considering that the average contract price at TenFold is $4 million, this is a great deal of money on the line. But TenFold is confident it can meet its targets because it has created a universal application, general-purpose software which can be customized to the contracting firm's specification within months.

Software Publishers, Applications Software Pkgs (Micro), Management, Computer software industry, Software industry, Services, Customer service, Applications software, Tenfold Corp.

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