GE hires team to master cards

Article Abstract:

GE Capital Retailer Financial Services (GE) is aggressively marketing its new GE Capital Purchasing Card and GE Capital Corporate Card, two new products designed to help companies improve their management of travel, entertainment and purchasing expenses. Both are MasterCard products and company officials claim that they are better than rival products because of GE's Purchasing and Accounting Reporting and Information System.

Financial Services, Finance and Insurance, Financial services industry, Marketing, GE Capital Retailer Financial Services

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No longer perpetrators? Inside the Bush, Clinton camps

Article Abstract:

The Republican and Democratic camps resort to negative advertising as a means to compare the candidates of the 1992 presidential elections. They also use such practice to solicit sympathy from voters and be viewed as victim of the opposite camp's tirades. Democratic party deputy chair of the Bill Clinton/Albert Gore, Jr campaign say that voters now are turned off by such tactics but they believe it has its uses.

Executive offices, Usage, Political activity, Cover Story, Presidential candidates, Comparative advertising

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