Going the distance to maintain relationships

Article Abstract:

Daniel Connell, a sales representative for Toshiba America Medical Systems Inc, believes that his sales of medical resonance imaging equipment will not suffer as a result of people not wanting Japanese products. That is because Connell knows that relationships are the basis for his sales. He also knows that relationship-based sales are much less subject to backlash than sales of consumer products. Concerned about this anti-Japanese trend, he wonders why people are happy to buy from General Electric, a Toshiba competitor, even though most of GE's products are made overseas.

Medical and hospital equipment, Medical equipment and supplies industry, Medical equipment industry, Medical imaging equipment industry, Toshiba America Medical Systems Inc., Connell, Daniel

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Of summer blockbusters and promotional bombs

Article Abstract:

Paramount Pictures Inc will, for the second year in a row, have a summertime promotion for its motion pictures. Called Passport to Summer Entertainment II, the promotion has better tie-ins and more advertising. That should make it better than the 1991 promotion, which fizzled. However, Universal City Studios seems to have come up with a winning promotion - half-price night on Tuesdays for its movies. One Canadian theater has run half-price Tuesdays for five years and gets a weekend-sized attendance on that day.

Motion picture & video production, Services allied to motion pictures, Motion picture theaters, ex drive-in, Motion pictures, Movies, Paramount Pictures Corp., Universal City Studios Inc.

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