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Monster.com and Olympic icons meet to discuss career issues

Article Abstract:

Monster.com, the first dot-com sponser of the 2002 Winter Olympic Games, retained Boston-based marketing and PR agency, Cone, to support the company's sponsorship of the Games and the U.S. Olympic Team of 2004.

Publisher: JR O'Dwyer Co., Inc.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2001
New orders received, Licensing/Sales Agreements, Public Relations Agencies, Agency Planning/Goals, Public Relations, Public relations services, Public relations firms, Monster Worldwide Inc., Cone Communications Inc.

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HP GAMBLES $100M ON SECURING ITS NET POSITION

Article Abstract:

Hewlett-Packard Co's advertising campaign for its e-services is analyzed. Details on development of the company's Internet strategy are also included.

Author: FREEMAN, LAURIE
Publisher: Crain Communications, Inc.
Publication Name: Business Marketing
Subject: Business
ISSN: 1087-948X
Year: 1999
Electronic computers, Computers, Electronic Computer Manufacturing, Contracts & orders received, Advertising agencies, Advertising Activity, Account Activity, Computer industry, Online services, Contracts, Advertising, Hewlett-Packard Co., HWP, Saatchi and Saatchi, Saatchi & Saatchi

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Subjects list: United States, Internet services
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