Pr pros committed to field following 9/11

Article Abstract:

The article discusses how the 9/11 attacks have had little effect on the commitment of PR professionals to the field of PR. Three-quarters of respondents stated that their commitment to careers in PR has not changed. Meanwhile, 3% reported a greater commitment.

Agency Personnel, Abstract

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Winning new business

Article Abstract:

The importance of new business opportunities for PR firms and the essential points that should be followed for winning the new business are presented.

Financial management, Finance, Marketing, Company marketing practices, Company financing

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How valuable are you to client?

Article Abstract:

The steps that are to be taken by public relation firms to make the PR more effective and attracting more businesses are explained.

Management dynamics, Management, Company business management, Customer relations

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