Sorry seems to be the hardest word

Article Abstract:

The way an accountancy firm manages the professional relationship with clients when things go wrong will dictate how successful they are in retaining clients and winning more business from them. The saying of sorry first will help in winning more business as client service problems affect earnings, and also their reputation.

Analysis, Customer relationship management, Customer relations, Counselor and client, Counselor-client relations

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Holding on when clients merge

Article Abstract:

The current resurgent of the mergers and acquisitions market can affect accountancy firms has both a soft and hard side to the future of accountancy firms. The measures that accountancy firms can take to prevent loss of their key clients through structural changes are discussed.

Acquisitions and mergers, Influence

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Better marketing: better margin

Article Abstract:

The author discusses several realistic and practical strategies that managing partners can use to improve a company's marketing function and increase revenue.

Marketing Management, Administration of Marketing, Evaluation, Marketing, Company marketing practices, Profit margins

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