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The determinants of perceived service quality and its relationship with satisfaction

Article Abstract:

Performance as perceived by customers rather than the difference between that perception and the customer's prior expectations explains more the variation in service quality. It is the customer's satisfaction that leads to perceived quality of service rather than the reverse. More emphasis on responsiveness is expected to be placed on people-based services than on equipment and facility based services.

Author: Lee, Haksik, Lee, Yongki, Yoo, Dongkeun
Publisher: Emerald Group Publishing, Ltd.
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2000
Employee performance appraisals, Performance appraisals

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The use of quality expectations to segment a service market

Article Abstract:

Service customers are classified on the basis of quality expectations. Then a segmentation should made to find out the degree of influence each element of the offer has on customer satisfaction. Finally, the aspects of the offer on which the customer has greater expectations are those which eventually influence their satisfaction to a greater extent.

Author: Diaz-Martin, Ana M., Iglesias, Victor, Vazquez, Rodolfo, Ruiz, Agustin V.
Publisher: Emerald Group Publishing, Ltd.
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2000
Strategy & planning, Beliefs, opinions and attitudes, Consumer preferences

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The use of quality expectations to segment a service market

Article Abstract:

The effect of service quality expectations on market segmentation is discussed.

Author: Diaz-Martin, Ana M., Vazquez, Rodolfo, Ruiz, Agustin V., Inglesias, Victor
Publisher: Emerald Group Publishing, Ltd.
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2000
United States, Service Industries, Analysis

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Subjects list: Statistical Data Included, Research, Services industry, Service industries, Customer satisfaction, Technical, Market segmentation
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