VNRs oversight rank among top PA issues

Article Abstract:

The implications of the oversight activities of the new Congress and restrictions on use of video news releases among government agencies for public relations firms are discussed.

Usage, Powers and duties, United States. Congress, Industry forecasts, Video news releases

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PR pros gauge FCC's media ownership moves

Article Abstract:

Public relations companies are looking into what changes could occur for the industry if the FCC's controversial effort to relax rules for mass media ownership becomes law.

Economic aspects, Telecommunications industry, United States. Federal Communications Commission, Communications industry, Mass media

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Some see numbers game in reporting

Article Abstract:

A focus on the usage of audience figures techniques by public relations industry for broadcast and media industry is discussed.

Methods, Forecasts and trends, Television programs, Market trend/market analysis, Television audience ratings, Mass media surveys

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