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Construction and materials industries

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Adwords changes focus on flexibility keyword quality

Article Abstract:

Search engine Google will be revamping its advertisement words campaign and increasing quality of the keywords in order to provide better service for the clients. Complete details in this context are discussed.

Author: Blank, Christine
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Advertising campaigns, Terms and phrases

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Google limits affiliate listings

Article Abstract:

Google's efforts to reduce duplicate listings of its paid affiliates are discussed. This effort has been made to enhance quality and provide better service to its affiliates.

Author: Morrissey, Brian
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Services information, Service enhancement

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Focus on e-mail, website sharpens photo group's online sales

Article Abstract:

The new e-mail marketing methods and revamped web site helped the National Press Photographers Association quadruplicate sales at its online stores.

Author: Blank, Christine
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Marketing procedures, Methods, Marketing, Company Web site/Web page, Technology application, Web sites (World Wide Web), Web sites, Company marketing practices, Email marketing, National Press Photographers Association

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Subjects list: United States, Usage, Quality management, Information services, Information services industry, Google Inc.
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