Yarn marketer Webs weaves a bimonthly catalog
Article Abstract:
Webs introduced the bimonthly yarn catalog aiming at introducing new products and directing customers to yarn.com. The sales increased by 20 percent after the introduction of the magazine.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
Sales, profits & dividends, Services introduction, New Products/Services, Advertising, Company sales and earnings, Marketing industry, Company earnings/profit, Company service introduction, Service introduction, Yarn, Yarns
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
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Suave gives makeover to its marketing and consumers
Article Abstract:
Unilever Home & Personal Care's new integrated marketing campaign for Suave hair care is discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Toilet Preparation Manufacturing, Toilet preparations, Hair Preparations, Toiletries industry, Hair care preparations, Unilever Home and Personal Care USA
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
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Subjects list: United States, Marketing, Company marketing practices
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