Broader selection behind Adidas deal

Article Abstract:

Sports apparel giant Adidas-Salomon AG has finalized a deal to acquire Reebok International Ltd. for 3.8 billion dollars. The deal comes as a strategy to capitalize on Adidas's product diversity.

Acquisitions & mergers, Mergers, acquisitions and divestments, Company acquisition/merger, Reebok International Ltd., RBK

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Nike targets men with second catalog title

Article Abstract:

Sports apparel manufacturing giant Nike has launched a new catalog targeting young men. This new catalog Nike Training features American football team Atlanta Falcon's Michael Vick.

Forecasts, trends, outlooks, Marketing procedures, Services information, Targets & Markets, Forecasts and trends, Nike Inc., Market trend/market analysis, Personalities, Football, NKE, Young men, Target marketing, Service enhancement

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Adidas readies apparel catalog launch of '06

Article Abstract:

The details pertaining to the working of Adidas on apparel catalog, which is to be launched in the coming year 2006, are presented.

Services development, Company service development, Service development

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