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Construction and materials industries

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Infomercial touts 'Boot Camp' workout

Article Abstract:

OneWorldLive, a direct response marketing firm for health, fitness and beauty products, has slated the introduction of its exercise program, Operatin Get Fit, around the end of February 2001. Major features of the program include two video exercise programs, two audiotapes and supply of Powertherm vitamins for one month. The company, which aims to capture the 28- to 55-year-old males and females market, recommended a retail price of $49 to $69.

Author: Rudnick, Michael
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
Services introduction, Direct marketing, OneWorldLive

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ONTV reports sales increase

Article Abstract:

ONTV Inc has posted a 1,900% increase in merchandise shipments during the period from Nov 23 through Dec 31, 2000, in comparison to the same period in 1999. The company, which specializes in selling infomercial items online, also reported an increase of 12,50% in shipments during 3rd qtr 2000, compared with the year-ago period. The company is the owner and operator of the Web site www.AsSeenOnTV.com.

Author: Rudnick, Michael
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
Sales, profits & dividends, ONTV Inc.

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