Deregulation to open Japanese insurance market to US DM

Article Abstract:

The Japanese Ministry of Finance will deregulate financial services in Japan that would enable US companies to better compete in direct selling of insurance policies in the country. In July 1998, the Finance Ministry will lift price controls on insurance policies and allow firms to charge customers under their own discretion. However, Japanese people prefer Japan-based insurers over foreign companies due to security reasons. Foreign companies also find it difficult to hire sales agents that are competent to sell their policies. The imminent deregulation could mean savings of as much as 30% for DM-sold policies for Japanese consumers.

Japan, Government regulation (cont), Insurance, Insurance Carriers and Related Activities, Legal/Government Regulation, Direct marketing, Article

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Holland offers ideal environment for global DM

Article Abstract:

The Dutch direct marketing industry is thriving and holds potential in cross-border direct marketing. Innovative is a term that commonly describes direct marketers in the Netherlands, whether they be in international database, mailing or fulfillment services. Moreover, the Netherlands boasts of a well-organized telecommunications, roads and postal infrastructure, as well as stable relations between labor and industry.

Netherlands, Market information - general

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