Drinks.com deploys infrastructure to allow cost-effective growth

Article Abstract:

Bluff, IL-based Drinks.com was able to increase the efficiency of its call center by using a communications system from San Jose, CA-based Aspect as the core of its electronic customer relationship management infrastructure. After installing the Aspect system, Drinks.com saw a cohesive communication flow between its customer and call center operators. This is because the system enables incoming inquiries to be immediately forwarded to the appropriate service representative.

Use of materials & supplies, Drinks.com

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Company looks to integrate methods of contact with customers

Article Abstract:

Travel and electronic commerce company Uniglobe.com of Seattle, WA, will move into a larger customer contact center in late Aug 1999. The company will also expand the services provided by its agents by adding text chat functions and integrating the different modes of communication with clients. Uniglobe.cm has 50 agents working in its customer contact center but will boost the number when it moves into the bigger facility.

Strategy & planning, Videotex & Teletext, Uniglobe.com

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ALFY, JCPenney target kids, parents

Article Abstract:

ALFY.com of New York will unveil a direct mail campaign in Jan 2000, that is aimed at the over 1 million children and families of the 2 million registered members of the Photography by JCPenney Birthday program. The company, the operator of the Web portal that is specifically designed for children, intends to use the campaign as a means of raising awareness for the Web site. ALFY's direct mail campaign will be complemented by a parallel media and online campaign.

Marketing procedures, ALFY.com

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