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Construction and materials industries

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Google adds radio ads, after print

Article Abstract:

Search engine giant Google Inc. has entered radio advertising segment by acquiring radio advertising firm dMarc Networks for 102 million dollars. The firm is planning to expand this segment after successfully entering print media.

Author: Blank, Christine
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Radio, TV, publisher representatives, Media Representatives, Radio and Television Broadcasting, Radio & TV Broadcasting, Radio Advertising, Information services, Broadcasting industry, Information services industry, Google Inc., dMarc Networks Inc.

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J.L. Halsey buys EmaiLabs, eyes more acquisition in industry

Article Abstract:

Marketing firm J.L. Halsey Co. has acquired California based EmaiLabs as a part of its long term plans to increase e-mail marketing business. The company is also planning for more acquisitions in this fiscal year.

Author: Blank, Christine
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Email marketing

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NBC calls iVillage buy an advertiser win

Article Abstract:

The acquisition of advertising firm iVillage.com by NBC Universal will boost web site traffic of the firm. This acquisition is being estimated at 600 million dollars.

Author: Blank, Christine
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Television Broadcasting, Television broadcasting stations, Television broadcasting industry, iVillage Inc., IVIL, NBC Universal Inc.

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Subjects list: United States, Planning, Mergers, acquisitions and divestments, Company acquisition/merger, Company business planning, Computer services industry, Information technology services industry
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