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Construction and materials industries

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Prospecting finds surprise segment

Article Abstract:

The nonprofit research group, the Prostrate Cancer Foundation approached a direct response agency, Grizzard to inquire about conducting a mail campaign. This was a surprise segment for the group, as their initial direct mail prospecting campaign could not meet their expectations.

Author: Bremner, Kristen
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
Strategy & planning, Financial management, Contracts & orders received, Advertising agencies, Services information, Agencies, Contracts & orders let, Civic and Social Organizations, Social services, not elsewhere classified, Fund Raising Agencies, Planning, Finance, Services, Contracts, Contract agreement, Fund raising, Company business planning, Company financing, Grizzard Advertising Inc.

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Nonprofits Face Fallout from No-Call Despite Exemption

Article Abstract:

Non profit organizations are exempt from the Do-Not-Call rules but many consumers do not realize this. Some organizations are shifting from telemarketing to direct mail.

Author: Bremner, Kristen
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004

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Will the EBR exemption survive?

Article Abstract:

The implications of latest do-not-call regulations on existing business relationships (EBR) in telemarketing industry are discussed.

Author: Searcy, Tim
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Forecasts, trends, outlooks, Advertising, Marketing industry, Industry forecasts

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Subjects list: United States, Marketing, Company marketing practices, Nonprofit organizations, Political/non-profit organization software, Laws, regulations and rules, Government regulation, Telemarketing
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