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Construction and materials industries

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Take me fishing

Article Abstract:

The Recreational Boating and Fishing Foundation (RBFF) is scrapping the catch phrase 'Water Works Wonders' while retaining the 'Take me fishing' phrase in its advertising campaign. The phrase will be the new brand name and logo of the campaign that will target female and male potential anglers.

Author: Haynes, Reagan
Publisher: Soundings Publications, Inc.
Publication Name: Soundings Trade Only
Subject: Construction and materials industries
ISSN: 0194-8369
Year: 2005
Advertising, Advertising Activity, Business Associations, All Other Amusement and Recreation Industries, Recreational Boating, Boats and boating, Boating, Commercial associations, Advertising slogans

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PWC were an effective tool in Katrina rescue

Article Abstract:

The crucial role, played by personal watercrafts supplied by Friendly Yamaha, a Baton Rouge, La. dealer of Yamaha's watercrafts, during Hurricane Katrina rescue operations in New Orleans is discussed.

Author: Haynes, Reagan
Publisher: Soundings Publications, Inc.
Publication Name: Soundings Trade Only
Subject: Construction and materials industries
ISSN: 0194-8369
Year: 2005
Usage, Economic aspects, Watercraft, Hurricane Katrina, 2005, Post-disaster reconstruction

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The outboard's 100th birthday

Article Abstract:

The history of the outboard motor engine is discussed.

Author: Haynes, Reagan
Publisher: Soundings Publications, Inc.
Publication Name: Soundings Trade Only
Subject: Construction and materials industries
ISSN: 0194-8369
Year: 2005
Internal combustion engines, not elsewhere classified, Other Engine Equipment Manufacturing, Outboard Motors, History

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Subjects list: United States, Management, Company business management
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