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Construction and materials industries

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Tracking customer trends is crucial

Article Abstract:

Companies track the vast information about customers to generate various customer insights using business intelligence tools and integrated data repositories. The process of tracking customers provides insights into strategic success and marketing issues.

Author: Rukstales, Brad
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
Forecasts, trends, outlooks, Forecasts and trends, Market trend/market analysis, Comparative analysis, Consumers

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What keeps CEO's awake at night

Article Abstract:

The top priorities for chief executive officers in managing successful businesses are discussed.

Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Chief executive officers

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How do you value creativity? Count the responses

Article Abstract:

The importance of creativity by business enterprises to attract customers is discussed.

Author: Moore, Derek
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Marketing, Creative ability, Creativity, Company marketing practices

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Subjects list: United States, Management, Business enterprises, Company business management, Customer relations
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