MarketSwitch partners with Prime Response

Article Abstract:

MarketSwitch, the Dulles, VA-based vendor of marketing optimization software, has entered a strategic alliance with e-CRM vendor Prime Response Inc of Cambridge, MA. The alliance offers direct marketers a software solution called Prime@Vantage Optimizer that will allow them to prioritize the deployment of their e-marketing programs. The solution is a combination of MarketSwitch's Real-Time Offer Optimizer technology and Prime Response's Prime@Vantage.com system.

MarketSwitch

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USPS adds partner services to direct mail Web site

Article Abstract:

The US Postal Service (USPS) has chosen several new vendors that will offer services on its direct mail Web site. The vendors selected are DirectMailQuotes.com, which will provide free competitive quotes on direct-mail services; ListBazaar.com and ThinkDirectMarketing.com, for mailing list services; and Zairmail and ZIPM, for creative, print and production services. The direct mail Web site also contains USPS' Netpost.MailingOnline service.

Postal Service, US Postal Service

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Valpak offers coupons on Google maps

Article Abstract:

Information technology services giant Google Inc. and Valpak.com have collaboratively launched printable Valpak coupons for online customers. The features of this new service are discussed.

United Kingdom, Services introduction, New Products/Services, Services information, Sales Promotion-Couponing, Information services, Company service introduction, Service introduction, Information services industry, Alliances and partnerships, Google Inc., Coupons (Retail), Discount coupons, Service enhancement, Valpak

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