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Construction and materials industries

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Unica introduces integrated product suite CRM

Article Abstract:

Unica Corp, a software developer based in Lincoln, MA, will introduce an integrated product suite for customer relationship management on Jun 2000. One of the products in the Affinium suite is a new module called Affinium Report, an open business intelligence reporting framework and Web portal for marketing professionals. Other software packages in the suite are the Affinium Model, Affinium Campaign and the Affinium Interact.

Author: Campanelli, Melissa
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2000
Unica Corp.

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MicroStrategy releases CRM product site

Article Abstract:

MicroStrategy Inc, a Vienna, VA-based business intelligence software manufacturer, has introduced MicroStrategy CRM Applications. Major components include the MicroStrategy Web Business Analyzer, MicroStrategy Customer Analyzer and MicroStrategy Marketing Automation. The product allows business enterprises to establish relationships with their clients through the use of online and offline data.

Author: Campanelli, Melissa
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
MicroStrategy Inc.

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Sybase to debut new packaged, vertical database solutions

Article Abstract:

Sybase Inc of Emeryville, CA, is set to introduce a new line of database management software tailored to meet the needs of the retail banking, healthcare, utilities, distribution, telecommunications, retail and credit card industries. The products are database independent, meaning they can be utilized with any major database, such as IBM, Microsoft, Oracle and Informix.

Author: Campanelli, Melissa
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 1999
Database Mgmt Software Pkgs (Micro), Sybase Inc.

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Subjects list: United States, Business management software, Suites (Software)
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