AdForum.com touts 10,000 agency listings worldwide

Article Abstract:

AdForum.com's Agency Preview has a total number of agency listings at 10,525 shops from 120 countries. AdForum.com provides company profiles and portfolios of creative executions to review to assist advertisers and consultants in easily identifying advertising and marketing services agencies from all over the world for special projects or account assignments. It has one of the largest Web-based directories of marketing and advertising and marketing services firms.

Online information services, AdForum.com

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Voice recognition revolutionizing customer contact, Nuance says

Article Abstract:

Nuance Communications of Menlo Park, CA, aims to dominate the market for telephone-based voice-recognition systems, which are projected to be a strong player in sophisticated messaging and order-taking services. In line with the strategy, the company is launching a marketing campaign, involving direct mail, e-mail, print advertising and event promotion to tout its voice-recognition systems.

Voice communications software, Nuance Communications

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Coldwater expands, retools operations

Article Abstract:

Sandpoint, ID-based specialty direct mailer Coldwater Creek Inc is preparing for the Aug 1999 opening of a new distribution business and customer call center in Parkersburg, WV, and is poised to introduce its latest catalog called Coldwater Creek Home to 1.6 million households in fall 1999. Coldwater Creek Corporate Communications Dir David Gunter said that the firm has long been positioning itself for expansion. The new distribution site will place the catalog firm within a day's shipping distance of all its East Coast customers.

Electronic Shopping and Mail-Order Houses, Mail Order Houses, Coldwater Creek Inc.

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