Why your lists aren't perfect

Article Abstract:

Compilation of customer lists has inherent disabilities in that constant verification is required. Common errors include numbers on the do not call list, numbers from phone books, internet or fax lines. Other problems of accurate numbers include caller ID, voicemail and answering machines blocking telecallers and importantly, change of address information is way behind.

Consumers

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How to write a marketing database RFP

Article Abstract:

Request for proposal (ROP) has to be written when purchasing a marketing database technology to find a vendor. The points that every ROP should cover and the details about the vendor one must know are listed. The knowledge one must have about need, data and technology before writing a ROP are detailed.

Legal composition, Request for proposal

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Making lead generation programs work

Article Abstract:

The management of lead generation programs so as to help distributed sales force in driving the sales effort is discussed. The effectiveness of list compiler in lead generation is emphasized.

Sales Management, Sales personnel, Salespeople

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