The Role of Incentives For Opening Monopoly Markets: Comparing GTE and BOC Cooperation With Local Entrants

Article Abstract:

Section 271 of the Telecommunications Act of 1996 requires a Bell operating company to open its local markets in the state to competition before applying for authority to offer long-distance services. This paper suggests that it can not establish Section 271 to be socially beneficial and more research into the subject is necessary.

Regulation and Administration of Communications, Electric, Gas, and Other Utilities, Wired Telecommunications Carriers, Telephone Communications, Telephone communications, exc. radio, Telecommunications Regulation, Laws, regulations and rules, Telecommunications services industry, Telecommunications industry, Telecommunications regulations, Telephone services, GTE Corp., GTE

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Informative advertising and optimal targeting in a monopoly

Article Abstract:

A monopoly may save money by using targeted advertising to reduce the amount of advertising and raise the price of goods. However; the loss of consumer surplus and social welfare may override the utility of target marketing.

Spain, Economic aspects, Prices and rates, Advertising, Target marketing, Consumer goods, Surplus (Accounting)

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Informative Advertising and optimal targeting in a monopoly

Article Abstract:

Research information regarding advertising firms moving into specialized areas is given. The research analyzes how this activity effects the industry as a whole.

Advertising agencies, Sign Manufacturing, Signs and advertising specialities, Advertising Specialties, Research, Marketing industry

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