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Market drivers

Article Abstract:

The publication of Dept of Health standards influenced the decline of fat in the British diet between 1989 and 1999. Also, the increased use of convenience foods and less cooking at home mean lower use of fats and oils. Changes in consumer perception of healthful foods are blamed for declines in the sale of high-calorie items such as fats.

Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
Administration of Public Health Programs, Health Programs, Standards, Public health, United Kingdom. Department of Health

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Market size and trends

Article Abstract:

Sales of dietary oils and fats declined in the United Kingdom between 1997 and 1999 and then rose in 2000. An overall decline of 9% in volume but a smaller value decline was attributed to increased market share for butter, which reflects the influence of taste and convenience.

Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
Statistics

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Executive summary

Article Abstract:

Consumption of butter and margarine declined in the UK between 1997 and 2000, partly because consumers perceive these products as not healthful. Convenience and taste are also factors in driving sales. Lurpak leads in butter sales, and Flora is the leading margarine brand.

Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
Product information, Lurpak

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Subjects list: Health aspects, United Kingdom, Statistical Data Included, Marketing, Food, Fats and oils, Fats and oils industry, Oils and fats industry, Market share, Dairy industry, Dairy products industry, Butter
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