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Willingness to pay and willingness to accept: how much can they differ? Comment

Article Abstract:

A critical analysis of a study on the consumers' willingness to pay and willingness to accept the price of and for the same product is discussed and the reasons for the differences are analyzed.

Author: Amiran, Edoh Y., Hagen, Daniel A.
Publisher: American Economic Association
Publication Name: American Economic Review
Subject: Economics
ISSN: 0002-8282
Year: 2003
Washington, Equipment Purchase Analysis, Purchasing

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The willingness to pay - willingness to accept gap, the 'endowment effect,' subject misconceptions, and experimental procedures for eliciting valuations.

Article Abstract:

Role of endowment effect in the difference between 'willingness to pay' price and 'willingness to accept' price is analyzed.

Author: Plott, Charles R., Zeiler, Kathryn
Publisher: American Economic Association
Publication Name: American Economic Review
Subject: Economics
ISSN: 0002-8282
Year: 2005
United States, Pricing Policy, Pricing, Product price, Endowment effect

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Subjects list: Analysis, Consumer behavior, Consumer behaviour
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