Bring them in on your coat-tails

Article Abstract:

Advice for academics and university teachers on how to attract potential students to their courses. Tips include: remember that it nobody is ever too young to start learning about the subject you teach: foster links with careers officers and teachers in your subject at secondary schools: copy marketing techniques from outside higher education: and be both active towards getting students and reactive towards their needs.

Marketing procedures, Colleges & Universities, Colleges, Universities, and Professional Schools, Colleges and universities, Targets & Markets, Universities and colleges, Students, Target marketing

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Is your message getting through ?

Article Abstract:

PhD students require good communications skills, both their own and those of their supervisors. Supervisors should make contact and meet regularly with students and establish early ground rules about roles.

Students, College, Reports, College students, Doctor of philosophy degree

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