Getting Web-wise

Article Abstract:

Retailers Abt, Solid Signal, and SonyStyle.com give advice on redesigning Websites. The retailers suggest that mirroring the in-store experience, enriching product information and focusing on different elements of the Website is key to improving the customers' online buying experience. Alliances with third parties to the likes of Google analytics should be considered also for sorting Web-generated data, and being certified for security seals are necessary to gain consumer confidence.

Marketing procedures, Usage, Marketing, Design and construction, Company Web site/Web page, Web sites (World Wide Web), Web sites, Electronic commerce, E-commerce, Company marketing practices

---

Paulson's A/V primps for profit in Michigan

Article Abstract:

Dan Paulson, sales manager of Paulson's Audio and Video, talks about his interest in the consumer electronics retailing, the importance of remodeling their stores for retailers and benefits of becoming Home Theater Specialists of America (HTSA) members.

Executive changes & profiles, Officials and employees, Interview, Remodeling and renovation, Audio-visual equipment industry, Audiovisual equipment industry, Paulson, Dan

---

Beyond Bondo

Article Abstract:

New training programs for consumer electronics sales and installation staff is discussed.

Personnel administration, Human resource management, Training, Company personnel management, Sales personnel, Salespeople

Similar abstracts:

• Abstracts: The big squeeze. Vann's prepares for 2008. Big wheel, turning
• Abstracts: Looking way down the road. Print and profit. Your label your own
• Abstracts: Flash explosion. Taiwan ships 58 million WLAN products in 2004. Not so remote
• Abstracts: Panasonic sails toward goal of 10% share with SLR DSC. Sony's camcorder campaign offers choice of media. Sony builds interest with HD demonstrates

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.